The 29 Best Mascaras for the Thickest, Longest Lashes of Your Life

"Either way, reach for this Róen mascara that you can layer and build up for a bolder look when you want it."   Read Article

We're Saying No to Sticky Lip Gloss in 2022—These 20 Add Hydration and Shine

"There isn't a shade of this that I don't like, but "Charlie" hits different. It's the prettiest dusty-rose color ever."   Read Article

18 Valentine's Day Makeup Looks and Hairstyles

"After creating the perfect canvas for a look to impress, she reached for Róen Beauty's Mood 4 Ever Eye Shadow Palette."   Read Article

Face Oils Are The Gold Standard For Nourished And Radiant Skin This Winter

"It also aids in diminishing blemishes, resulting in a healthy, sunny glow—even during the cold winter months."   Read Article

10 Conditioning Lip Treatments to Try This Season

"Not shiny, not sticky and not glossy—this tinted oil in a stick is both a lip treatment on the go and a hint of much needed 'your-lips-but-better' sheer color."   Read Article

My Life Hasn't Been the Same Since Discovering These 29 Makeup Products

"You get the best of all worlds with these balm-oil hybrids from Róen: long-lasting hydration and shine courtesy of good-for-your-lips ingredients (think luxe plant-based oils and antioxidant power players), plus a flattering breath of color."   Read Article

The Best Makeup Products of 2021

"Róen's responsibly-sourced mica cream-powder hybrid gives off more of a wet look than a cheap glittery finish, almost like a glossy lid without the oily/sticky feel. This über popular shade collection is the perfect quad of bronze, gold, and pearlescent hues to complement all skin tones."   Read Article

8 Beauty Tools That Make Excellent Gifts

"Made with first of its kind synthetic brushes that mimic goat hair, these pro-level brushes play well with powder, cream or liquid shadows and make blending and layering almost effortless."   Read Article

25 Beauty Stocking Stuffers They'll Actually Use

"The makeup guru in your life is sure to appreciate this palette! It features four buildable eyeshadows that will garner tons of compliments and last all day."   Read Article

Nine Must-Have Conscious Beauty Products Worth A Spot In Your Collection

"The formula is ultra-hydrating and isn't as thin as many lip oils, but it also isn't as heavy as a traditional balm. It slips over the lips, leaving them feeling quenched and nourished."   Read Article

All We Want for the Holidays Are Bigger, Thicker, Darker Lashes - For Everyone

"From Róen's Cake Mascara, with a uniquely fluffy brush that separates and boosts individual lashes for a gloriously full fringe..."   Read Article

The Best Holiday Gifts That Hollywood Beauty Insiders Love Giving and Receiving

"Róen's Elixir Restorative Face Oil is great for all skin types, which makes it the perfect holiday gift. It’s loaded with incredibly nourishing ingredients like rosehip oil and jojoba seed oil that leave you with firmer, plumper skin and a stunning lit-from-within glow.”   Read Article