I TRIED OVER A DOZEN NEW MASCARAS — THESE ARE THE 9 BEST OF 2020

"If you’re not yet familiar with RÓEN Beauty, allow us to be the first to introduce you. RÓEN is one of our latest beauty obsessions delivering high-performance products formulated with clean, effective ingredients and luxury design. Already well known for its Insta-famous eyeshadow palettes, the brand also recently introduced its...

New Beauty Launches to Have on Your Radar in September 2020

"We've become fans of new makeup brand RÓEN over the last couple of months thanks to their incredibly easy-to-apply eyeshadows and eyebrow pencil. So it only makes sense we're excited about their latest launch: Cake mascara. Formulated to volumize, define and plump lashes with a unique fluffy brush that lengthens...

14 of the Best Eyebrow Pencils for A+ Arches

"This only comes in three shades, though all three are great options for brunettes. There’s a dark brown, medium brown, and light shade that’s great for lighter brown hair. It also packs plenty of pigment, which you need when you’re working with dark hair to begin with and boasts a...

16 TINTED LIP BALMS THAT WILL MAKE YOU RETHINK YOUR GO-TO LIPSTICK

"A clean alternative to classic lip gloss or liquid lipstick, ROEN's Kiss My Liquid Lip Balm pulls double duty by providing the high shine of a gloss and the nourishment of a luxe lip balm. Formulated with moisturizing avocado and meadowfoam oils, this featherweight liquid glides on effortlessly to soothe...

THE BEST PRODUCTS FOR FULLER, NATURAL-LOOKING BROWS

"Complete with a fine 1.7mm tip and firm, clean formula, this dual-sided pencil makes precision easy, allowing for effortless, natural hair strokes." Read Article

8 Eyeshadow Palettes That Are Perfect for Fall

"Sunset shades of amber like “russet-red, pink, and berry-rose suit absolutely everyone,” says Schwarzkopf-Tilbury. “They light up your eye color with the magic of contrast.” For extra illumination and pigment, swirl a finger in the shadow pot and press the color into your eyelid." Read Article

Here's a List of All the Products an Editor Actually Buys at Sephora

"I saw this RÓEN Beauty Kiss My... Liquid Lip Balm ($26) online, and it sounds like something I would love. It's a lip balm with a glossy finish, so sign me up." Read Article

August Was Our Best Month Yet for Beauty Discoveries—Meet Our Newfound Treasures

"The Disco Eye Shadow is just as fun as the name implies. I like wearing it on its own, even though the product is called a "topper," meaning it can also be layered on top of other eye shadows. It's glimmery and ethereal and is the perfect pick-me-up for another...

Final Thoughts on RÓEN Beauty Cake Mascara

"And, best yet, it comes off easily with my regular face wash so I don't need an extra makeup-remover step either. Now I'm not saying this will make me wear mascara everyday while I'm still mostly at home, but it's definitely going to make me reach for this product more often." Read Article

This Clean-Beauty Lip Product Is Unlike Anything I've Ever Tried Before

"The product is essentially a mashup of all my favorite lip products. It's got the texture of a liquid lipstick, the finish of a lip gloss, and the moisturizing properties of a lip balm. In other words, it's totally unique. The color payoff is excellent; it's definitely pigmented but still wearable...

We Crafted the Ultimate Fall Beauty It List—These 22 New Launches Made the Cut

"This new clean revolution from RÓEN (you definitely need all of the brand's eye shadows if you don't already own them) is pretty spectacular. The formula is laced with top-notch ingredients to encourage hold, lift, clump-free volume, and hydration. No brittle, flaky lashes here, thanks!" Read Article

CR'S DAILY BEAUTY MUST-HAVE

"Maximize lashes with clean beauty brand Róen's new Cake Mascara. The buildable, waxy formula lifts and holds even the most stubborn lashes for an enhanced, luxe look that doesn't flake and lasts all day." Read Article